Privacy Policy – Simpliafe

Last updated: January 2025

1. Introduction

At Simpliafe, your privacy is our top priority. We are committed to protecting your personal data and providing full transparency about how it is collected, used, and safeguarded. This Privacy Policy explains our practices whenever you use our website or services.

2. Information We Collect

2.1 Information You Provide

  • Full name
  • Email address
  • Phone number
  • Date of birth (for age verification)

2.2 Information Collected Automatically

  • IP address
  • Browser type and version
  • Pages visited and time spent on site
  • Geolocation data (if enabled on your device)

3. How We Use Your Data

We process your information for legitimate purposes, including:

  • Delivering content, comparison tools, and services
  • Verifying users are 18+
  • Personalizing and improving your experience
  • Sending updates or marketing communications (with your consent)
  • Complying with applicable laws and regulations

4. Sharing of Data

Simpliafe does not sell or share your personal data with unauthorized third parties. Data may only be shared:

  • With trusted service providers complying with GDPR and UK data protection standards
  • When required by law, regulation, or court order
  • To protect our legal rights, property, or platform integrity
  • With your explicit, informed consent

5. Cookies and Tracking Technologies

We use cookies to enhance your browsing experience by:

  • Improving website performance and navigation
  • Analyzing traffic and engagement
  • Remembering preferences and session settings

You can disable or delete cookies anytime via your browser settings. For more information, see our Cookie Policy.

6. Data Security

We apply advanced technical and organizational measures to protect your data:

  • SSL/TLS encryption for all transmitted information
  • Restricted access to personal data on a need-to-know basis
  • Continuous monitoring for security threats
  • Staff training on data protection regulations

7. Your Rights (Under GDPR & UK GDPR)

You have the right to:

  • Access your personal data
  • Correct or update inaccurate information
  • Request deletion (“right to be forgotten”)
  • Restrict or object to certain processing activities
  • Receive a portable copy of your data

To exercise these rights, contact privacy@simpliafe.com.

8. Data Retention

We retain personal data only as long as necessary:

  • Account data: up to 3 years after last activity
  • Browsing data: up to 13 months
  • Marketing data: until consent is withdrawn

9. International Transfers

If your data is transferred outside the UK or EEA, we ensure adequate safeguards, such as Standard Contractual Clauses (SCCs) or other legally approved protection mechanisms.

10. Minors

Simpliafe is intended for users 18 years and older. We do not knowingly collect data from individuals under this age.

11. Updates to This Policy

This Privacy Policy may be updated to reflect legal, technical, or operational changes. The latest version will always be posted here with the updated “Last updated” date.

12. Contact Us

For questions, concerns, or data-related requests, contact: